Adition or DanAds?
DanAds wins this one, 6.8 to 6.6, mainly on support, independence. Choose Adition if your ad data must be hosted in Germany. Choose DanAds if you want small and mid-size advertisers to book and pay for ads online, on top of your current ad server.
Adition
6.6/10
DanAds
6.8/10| Criterion | Adition | DanAds |
|---|---|---|
| Cost clarity (20%) | 5 | 5 |
| Time to launch (15%) | 7 | 7 |
| Support (15%) | 6 | 7 |
| Formats (15%) | 7 | 7 |
| Publisher fit (15%) | 8 | 7 |
| Integrations & API (10%) | 8 | 7 |
| Independence (10%) | 6 | 9 |
| Overall | 6.6 | 6.8 |
| What it costs | Quote only. | Pricing on request. |
| Pick it if | your ad data must be hosted in Germany. | you want small and mid-size advertisers to book and pay for ads online, on top of your current ad server. |
| Can serve | Display, Video (VAST), Audio, In-app | Display, Native, Video, Audio, Print |
Where Adition shines
- German data hosting
- VAST 4 video and audio with ad pods
- Mobile SDK for apps
Where DanAds shines
- Strong self-serve booking for advertisers
- Automates sales and ad ops steps
- Used by large media companies
Bottom line
DanAds wins this one, 6.8 to 6.6, mainly on support, independence. Choose Adition if your ad data must be hosted in Germany. Choose DanAds if you want small and mid-size advertisers to book and pay for ads online, on top of your current ad server. Read our Adition review and DanAds review for the detail.
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Send us your monthly impressions, the formats you sell and your budget. We will reply with the two or three ad servers worth a demo.