Ad Servers With the Best Support (2027)

Short answer: AdButler, Broadstreet and DanAds. Hands-on support is something they are known for, not an extra you pay for later. Ordered by our support score, then overall score.

Illustration representing ad servers with the best support
Order by:RankName
#1 (tie)

AdButler

Pick it if: you want to know the price up front, launch in days and get real help, across web, app and newsletter inventory.

AdButler is a hosted ad server with published monthly plans, a white-label portal for advertisers and support that includes help moving off your old system. It can serve display, native, video, in-app, sponsored listings and email newsletter ads from one account.

Cost: Published plans from $179/month for 1M ad requests.

9.0/10 Full review
#1 (tie)

Broadstreet

Pick it if: you are a local or B2B publisher with a small team selling direct to advertisers.

Broadstreet is an ad server for local and B2B publishers that sell direct to advertisers. Prices are published from $299 a month, and it comes with creative templates and newsletter ad support.

Cost: Published plans from $299/month.

8.1/10 Full review
#3 (tie)

Adnuntius

Pick it if: you are a European news publisher that wants an ad server with self-serve booking built in.

Adnuntius is a European ad server that includes a self-serve booking portal for advertisers and audience data tools. It is popular with news publishers in the Nordics and across Europe.

Cost: Usage-based, no revenue share; quotes on request.

6.6/10 Full review
#3 (tie)

DanAds

Pick it if: you want small and mid-size advertisers to book and pay for ads online, on top of your current ad server.

DanAds lets publishers sell ads directly to advertisers through a self-serve portal, automating the sales, operations and creative steps. It sits on top of a publisher's existing ad server rather than replacing it.

Cost: Pricing on request.

6.8/10 Full review
#3 (tie)

Equativ

Pick it if: you are a large publisher that wants the ad server and SSP from one vendor.

Equativ (formerly Smart AdServer) puts a publisher ad server and a supply-side platform in one stack. It also offers retail media following its 2024 acquisition of Kamino Retail.

Cost: Pricing on request.

6.6/10 Full review
#3 (tie)

Kevel

Pick it if: you have engineers and want to build a custom ad product or sponsored listings on APIs.

Kevel (formerly Adzerk) provides ad serving as a set of APIs that engineering teams use to build their own ad platforms and retail media networks. It is very flexible, but you need developers to get started.

Cost: Pricing on request.

6.1/10 Full review

Shortlist checked November 3, 2026. See all top ad servers and how we score.

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