#14 of 15 · checked November 3, 2026

CitrusAd review

CitrusAd powers sponsored product ads on retailer websites and apps. Publicis Groupe bought it in 2021, and it is now part of Epsilon Retail Media.

Go to CitrusAd
5.4/10

Our verdict

CitrusAd is built for grocers and retail chains selling sponsored product placements to brands, with self-serve tools for those brands and offsite media through Epsilon. It is a retail media platform, not a publisher ad server, so it scores low on publisher fit here. Prices are quoted, and its owner is an advertising agency holding company.

Key facts

Pick it if
you are a retailer or grocer launching sponsored product ads, not a publisher.
What it costs
Pricing on request.
Can serve
Sponsored products, Onsite display, Offsite media
Website
www.citrusad.com

Where it shines

  • Built for sponsored products
  • Proven with grocery and retail chains
  • Self-serve tools for brands

Watch out for

  • Not a publisher ad server
  • Owned by an agency holding company
  • Pricing not published

How it scored

Cost clarity
5

Pricing is not published; quotes on request.

Time to launch
5

Enterprise retailer integration.

Support
7

Account teams for retail partners.

Formats
5

Two tracked formats: sponsored listings and display.

Publisher fit
3

Retail media platform rather than a publisher ad server.

Integrations & API
8

APIs for retailer integration.

Independence
6

Owned by Publicis Groupe, an advertising agency holding company.

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